Cookie Policy

The rules for the use of so-called “cookies” and other similar tools in the end devices used by users (PCs, notebooks, tablets, smartphones, etc.) were changed after the implementation of the EEC Directive 2009/136 / EC, which the “e-Data Protection” Directive 2002/58 / EC. The implementation of the new directive took place in Italy with the Legislative Decree of May 28th, 2012, n. 69, the amendments to the Legislative Decree of June 30th, 2003, n. 196 “Code of Protection of Personal Data”. Especially art. 122 of Decree 196/03, which today provides: 1. The storage of information in the terminal equipment of a contractor or user or access to information already stored is permitted only on condition that the contractor or user, after notification in the article The simplified manner referred to in Section 13 (3). This does not prohibit technical archiving or access to information that has already been archived if it is aimed exclusively at the transmission of a communication via an electronic network or in the manner for the provider of an information society service that is expressly requested by the contractor or user for this purpose Provide service. When defining the simplified procedures in the first period, the guarantor also takes into account the suggestions of the most representative consumer associations and the national economic groups involved, also to ensure the use of methods that are effective in the awareness of the contractor or user. 2. For the purpose of consent in accordance with paragraph 1, certain configurations of computer programs or devices can be used that are easy and clear to use for the contractor or the user. In the following we would like to inform users who visit the website about the use of cookies.

What are cookies
Cookies are files that can be stored on the user’s computer (or other devices that enable Internet surfing, such as smartphones or tablets) when the user visits a website. Usually, a cookie contains the name of the website from which the cookie itself originated and the so-called “lifetime” of the cookie (ie how long it remains on the user’s device).

Essential cookies for the functioning of the website
The “www.floral.it” website uses session and persistent cookies in order to provide users with a more efficient service. The use of these cookies is strictly limited to the transmission of session identifiers (consisting of random numbers generated by the server), which are necessary to enable you to fully provide the services and functions of the website. The cookies used on the website avoid the use of other IT techniques that could potentially compromise the privacy of the user’s browsing and do not allow the collection of data that directly identify the user. Interested parties who do not want to keep these cookies can delete them after surfing by simply going to the privacy settings of their browser and selecting the option to delete cookies.

Cookies that are used for the aggregated analysis of website visits
Floras srl, as the data controller, uses tools to analyze aggregated navigation data with which you can improve the website (Webtrends and Google Analytics). In particular, Google Analytics, a system provided by Google Inc., uses cookies that are stored on the user’s computer to enable the website operator to analyze how users use the website. The information generated by the cookie about the use of the website by the user is transmitted to a Google server in the USA and stored there. Google will use this information to track and examine the use of the website by users, to compile reports on website activity and to provide other services related to the activities of this website. Users who do not want the relevant cookies can save them on their computer using the corresponding “add-on browser component for deactivating Google Analytics” from Google at https://tools.google.com/dlpage/gaoptout. impede . To activate the component that prevents the sending of information about the user’s visit, simply install it by following the instructions on the screen, closing the browser and reopening it.

Cookies that are inserted in order to publish personalized advertisements according to the interests of the user
The website “www.floral.it” uses third-party cookies to publish advertisements defined according to the interests of users. This information is collected during the user’s navigation and is in no way linked to the account with which the user accesses the website. In particular: Google Adwords from Google Inc. uses navigation data within its online advertising to offer advertisements that better suit the interests of the user. Floreal srl uses this technology and the navigation data within its website to offer targeted advertising to the user based on the interests expressed.
Further information can be found at http://www.google.com/intl/it_it/policies/technologies/ads/.
The user can deactivate the use of cookies by Google Adwords in whole or in part by visiting the pages https://www.google.it/ads/ Preferences and https://www.google.it/settings/ads/onweb.
Facebook offers targeted advertising based on the behavior and interests of online users.
For more information https://www.facebook.com/help/cookies?ref_type=sitefooter
In general, any browser allows the user to disable third-party cookies that aim to allow online advertising based on the interests of the user.

How to disable cookies
Most internet browsers are initially set to automatically accept cookies. The user can change these settings to block cookies or to warn that cookies are being sent to the user’s device. There are several ways to manage cookies. The user can refer to the operating instructions or the help screen of his browser to find out how he can adjust or change the settings of his browser.
Chrome https://support.google.com/accounts/answer/61416?hl=it
Firefox https://support.mozilla.org/it/kb/Attivare%20e%20disattivare%20i%20cookie
Internet Explorer http://windows.microsoft.com/it-it/windows7/block-enable-or-allow-cookies
Opera http://help.opera.com/Windows/10.00/it/cookies.html
Safari https://www.apple.com/legal/privacy/it/cookies/
In the case of different devices (e.g. computers, smartphones, tablets, etc.), the user must ensure that each browser on each device is adapted to their cookie preferences.

Holder of treatment
The data controller is Floreal srl with its registered office at Via Galileo Galilei, 9 / D – 20090 Assago MI, Italy – VAT identification number IT10902410157 in the person of its legal representative. For any communication related to the processing of data and the use of cookies by Florel srl, the interested party can contact the person responsible for the processing of personal data at the following address: info@florel.it. In order to be aware of changes or changes in the Floreal srl privacy policy, mainly due to regulatory changes, the user is advised to consult this document at all times.

Rights of interested parties
Floreal srl announces that Legislative Decree 196/03 gives particular rights to the data subjects who provide their personal data. In particular, the user can request confirmation from the owner or a person responsible that his personal data is available or not and that this data is made available to him in an understandable form. The data subject can also request to know the origin of the data as well as the logic and purposes on which the processing is based; the deletion, anonymization or blocking of unlawfully processed data as well as the updating, correction or, if interested, the supplementation of the data; self-oppose treatment for legitimate reasons.